Chief Sports Content Creator: Daily Sun

Job Description Main Purpose of the Role: The Chief Sports Content Creator leads Daily Sun's comprehensive sports content strategy and production, creating compelling multimedia sports content that engages the publication's audience across all digital and traditional platforms. This role combines deep sports journalism expertise with content innovation to position Daily Sun as a leading voice in South African sports coverage, while building audience engagement through authentic storytelling that resonates with the community's sporting passions. Key Responsibilities: Develop and execute Daily Sun's comprehensive sports content strategy across all platforms and formats Managing a team of sports content creators. Lead coverage planning for major sporting events, leagues, and tournaments relevant to Daily Sun's readership Identify emerging sports stories, trends, and personalities that align with audience interests and community relevance Create editorial calendars for sports content that maximize engagement during key sporting seasons and events Establish Daily Sun's unique voice and perspective in the competitive South African sports media landscape Produce high-quality sports articles, features, interviews, and multimedia content daily Create compelling long-form sports features, investigative pieces, and human-interest stories Develop video content, podcasts, and interactive digital content to diversify sports offerings Write match reports, analysis, and commentary for major sporting events and local competitions Conduct in-depth interviews with athletes, coaches, sports administrators, and community sports figures Lead sports photography and video coverage coordination for major events and breaking stories Collaborate with multimedia team to create engaging visual sports content for social media platforms Develop live coverage strategies for real-time sports reporting and social media engagement Create infographics, data visualizations, and interactive content to enhance sports storytelling Coordinate live-streaming and real-time reporting during major sporting events Build and maintain relationships with local sports clubs, academies, schools, and community organisations Cover grassroots sports and community sporting achievements that matter to Daily Sun's readership Identify and develop local sports stories that showcase community talent and sporting culture Engage with sports fans through social media, events, and community outreach initiatives Support Daily Sun's sports-related community events and sponsorship activations Establish and maintain professional relationships with sports administrators, agents, and industry stakeholders Secure exclusive access to athletes, coaches, and sports personalities for feature content Build networks within professional sports organisations, amateur sporting bodies, and educational institutions Attend press conferences, media launches, and industry events to maintain Daily Sun's presence Negotiate content partnerships and exclusive interviews that differentiate Daily Sun's sports coverage Required Knowledge & Skills: Comprehensive knowledge of South African sports landscape including professional leagues, amateur competitions, and grassroots development Deep understanding of international sports trends, major international competitions, and their relevance to local audiences Advanced content creation skills including writing, editing, photography, and basic video production Proficiency in content management systems, social media platforms, and digital publishing tools Strong data analysis skills for measuring content performance and audience engagement Knowledge of sports betting, fantasy sports, and sports entertainment trends that engage audiences Passionate sports enthusiast with authentic knowledge and credibility across multiple sporting codes Exceptional storytelling abilities and creative approach to sports content development Strong network-building skills and ability to establish trust with sports personalities and industry figures Adaptability to work irregular hours including evenings, weekends, and during major sporting events Cultural awareness and sensitivity to community sporting traditions and local sporting heroes